From scroll to sale: how to keep attention on Vinted
From scroll to sale: how to keep attention on Vinted
Vinted is fast. People scroll, tap, and are gone. So how do you make sure they stick with you? How do you turn that one second of attention into a click, a like, and ultimately: a sale?
In this blog you will learn how to go from “let’s have a look” to “I need this”. Because whoever knows how attention works, sells more — simple as that.
1. Attract attention: stop the scroll with image
On Vinted, your first photo is everything. People won’t scroll through your description if your photo doesn’t grab you right away. What works?
- Bright lighting: Natural daylight always scores better than yellow room light
- Quiet background: Preferably plain, without clutter
- Model or mannequin: Clothes come to life on a body — flat lays are less convincing
- Close-ups: Detailed photos of logos, fabrics or prints increase confidence
Tip: Take four to five photos of each item, from different angles. Show that you pay attention to presentation — it exudes quality.
2. Generate interest: use the description wisely
Once your photos are getting clicks, your text needs to hold interest. And no, “nice hoodie size M” isn’t going to do it. What is?
Structure for a strong description:
- Brand & Item Type: “Vintage Nike Hoodie”
- Fit & size: “Oversized, fits like L/XL”
- Color & material: “Dark gray cotton, soft fleece inside”
- Condition: “Very good condition, minor damage to sleeve (see photo)”
- Styling tip: “Perfect with mom jeans or cargo pants”
Bonus: Use emotional language — “iconic Y2K vibe,” “rare 90s essential,” “TikTok-approved fit.” Play to both sentiment and trend.
3. Create Desire: Show Why People Want It Now
People don’t just buy with their head — they also buy with their feelings. So you have to create desire. How?
Social proof
Show in your profile that others trust you: good reviews, consistent uploads, fast shipping dates. Anything that gives peace of mind increases conversion.
Scarcity
Use terms like “last piece”, “popular item” or “selling fast”. People want what’s rare. Even on Vinted.
Aesthetics
Make your profile visually consistent. Use similar backgrounds, poses and description style. This way you build a recognizable mini-brand.
4. Stimulate action: make buying easy and attractive
You have attention, interest and desire. Now your buyer has to click. What helps?
- Clear price: Avoid strange amounts. €35 sounds more logical than €34.78
- Bundle Options: Offer discounts on multiple items
- Respond to questions quickly: Vinted shows active behavior — and that sells
- Be polite, brief and professional: Chats that are too long are deterrent
Pro tip: Create a standard welcome message: “Hi! Thanks for looking. Let me know if you combine anything — I always do something with the prize :)”
5. Visual branding: how your profile looks counts
On Vinted, many resellers don’t think about branding. But how your profile looks says everything about your reliability and style. Use one type of background, color theme, or even the same font style in your photo overlay if you use that.
Why it works: Buyers recognize your style. And recognition = trust = faster purchase.
Even something as simple as a consistent handwritten tag in your photo or a signature bracket (“✨”) in every caption makes a difference. It feels branded — and that’s powerful, even on a secondhand platform.
6. Mini Brand Strategy: More Than Just Selling
As a reseller, you’re not just a seller — you’re a curator. And every curator has a vision. Use your bio to share that vision: what are you selling, why, and for whom? Add links to your Instagram or other platforms, and build your own sales network.
Sample bio:
“👋 Welcome! I sell handpicked Y2K and 90s vintage for relaxed streetwear lovers. Everything ships fast. Combine & get a discount! 📦✨”
Bonus: Start with the right products
Even with perfect branding and photography, you can’t sell bad pieces. Start with quality. That’s why our curated boxes work so well. Like the €140 Premium Sweater Box of 10 — with sweaters that average €30–€40. Your profit? Around €180–€200, with no surprises.
From scroll to sale starts with strategy
Success on Vinted is all about three things: visually striking, building trust and selling with feeling. Combine that with strong sourcing, branding and structure, and you turn scrollers into buyers.
Because your items deserve not to be scrolled past — but to be sold.
